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So you are going into business?

  • Contemplating starting a small business but need help figuring out where to start?

  • Considering launching a small business?

  • But still, trying to figure out where to begin?

  • Does something else work out for your company despite its long history?

  • Is your Boss giving you hell?

  • Things are going differently than your aspirations.

  1. Actionable templates to help new business owners - begin charting their road maps to a profitable business.

  2. Research journey tips to check your business's feasibility.

  3. Learn to identify a customer segment in your target market

  4. Learn to identify your product or business's Unique Selling Point

  5. Learn to use the Lean Canvas Model to construct your business roadmap

  6. Be aware of making the most of digital technology to run your business.

  7. Tips on financing your business using SMEs-friendly sources.

The top reasons for new business failure are:

  • a lack of marketing strategy,

  • the need to have the plan to scale the business,

  • offering a lousy product or service,

  • and no advertising and promotion.

  • No financial projections and planning

  • No "Big Picture" planning method

  • Using Technology To Do Market Research

Starting a small business can be successful and profitable with the proper knowledge and planning. You can be proud of becoming your boss.

But new business owners often face many challenges in the early stages of their business. New business owners must ensure they have a solid understanding of business fundamentals.

Business fundamentals must start with proper research on the trends of your forthcoming business products and services.

Market research is everything in business these days. Business research is crucial to reduce ambiguity, so that it eliminates guesswork, and enhances decision-making processes.

Any entrepreneur worth his salt should understand that launching a firm without a data report is like stepping into the unknown.

Markets and trends change more quickly, and goods and services soon become obsolete.

For them to become data-oriented business organizations, business owners must receive an education in the latest techniques in digital business transformation so that they can confidently make better judgments.

Understanding how data is used in business will help you better grasp how successful modern businesses and your rivals use it.

Without thoroughly researched data reports, business owners must understand that their expertise or intuition is limited in their ability to make sound decisions. By regularly performing market research, you may stay current on the newest commercial trends and changes in your industry and modify your business plans as necessary.

Using research data analytics tools, you can: generate performance reports to assess what is and isn't functioning.

Data on how much traffic and leads come from your social media outlets might help you evaluate your marketing strategy.

Using technological tools for research, such as "Google Trends," "Google Keywords Everywhere," Social media analytics, and Google Analytics, will help business owners secure good information on the following:

  • tracks and reports website, visitors, statistics, geolocation, etc.,

  • tracks current and seasonal trends

  • identify a business or product niche

  • whether a trend in a business and product is rising or declining

  • the popularity of a search item.

  • demographic insights, related topics, and queries

  • monitor competitors' businesses and products

  • improving the visibility of your website to increase

  • and many other benefits

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